Innovations, Upgrades and invention are so fast in the technological arena that the user finds it difficult to keep in pace with all of them. Microsoft has launched a new Marketing toolkit for its customer. Printable logos, free adds, sample email and social post are the features of new changes that have been made by Microsoft. Such toolkit has been launched to improve speed, targeting and bidding feature.

Significance of time cannot be overlooked in the business arena. So, Keeping this factor in view, Microsoft has made several improvements regarding speed that's why performance data is seven times faster to get while downloading accounts, alteration in posting and local bulk edits are three times better than the previous one. Such kinds of improvements have also been made to the Bing ads editor and others are mentioned below.

Bidding. Business with small size faces fund shortage problem. So, they want to know how much they would have to spend on showing up their ads on the front. Therefore, Bid ads now has upgraded features to advice about money that should be spent to exhibit ads on the front and top.

Geo-Targetting. Geo-targeting is a powerful tool if business is being conducted in a particular area with specific requirements. So, now, bing has more user-control on target setting.

Campaign Planner. Success can only be achieved when one has information about competitor's performance, industry benchmark to set standard, keywords suggestions and trends. That is where the bing tool for campaign planner work and act as an adviser.

Ad Scheduling. Several hour blocks have been removed by Microsoft and now advertisers are able to schedule their ads in just fifteen minutes. Top movers report and Auction insight are also significant features that provide useful insight to the advertiser.

Features and Upgrades made by Microsoft in bing's arsenal enticing for customers and would help the organization to compete with their rivals as everybody want to get as much key information as one can in a short period of time and that purpose is fulfilled by the changes made.