YouTube expands communities feature for direct creator-viewer engagement
YouTube has announced a wider launch of its Communities feature, which was first unveiled at the Made on YouTube 2024 event. This feature established specific areas where creators and viewers can engage with each other directly on the platform.
YouTube has changed the name of the “Community” tab to “Posts” for improved clarity.
The Posts tab maintains its original features, enabling creators to share updates and announcements while viewers can comment and interact.
YouTube is expanding the availability of its Communities feature, allowing a greater number of creators to engage with their audiences directly on the platform, thereby minimizing the need for external platforms like Discord for interaction.
Communities are available only on mobile devices. While the feature is being rolled out to more users, access for creators is still by invitation only. Eligible creators will be notified through email or a banner on their channel page.
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For Creators: Invited creators can click “Go to Community” on their channel page to learn more and decide whether to activate the feature. They can also disable it by following the instructions in YouTube’s Help Center.
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For Viewers: To see if a creator has activated Communities, visit their channel. A banner marked with a beta tag will show its availability. If the banner isn’t present, swipe through the carousel and look for “Posts” or “Go to Community” if it’s available.
The YouTube Community tab serves as a social platform within YouTube, allowing creators to engage and connect with their followers by sharing text posts, GIFs, polls, and images directly.
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