Komal Rizvi announced on her Instagram that she was launching an online multi-brand marketplace, along with Saad Khan and Ashail Rizvi.

Komal Rizvi is a singer and actor who is now most known for her Coke studio songs besides running a skincare line called Truly Komal. She has previously hosted Pakistani television shows such as Hum TV Mornings With Komal and Nachley. With a following of over seven million, Rizvi has recently added another business to her portfolio.

The marketplace is a go-to phone application and website for customers seeking retail therapy. It brings together multiple brands under the same roof, offering a wide range of products.

Product categories include beauty care, men and women’s fashion, automobile accessories, mobile phones, gardening tools, luggage, and toys among others.

Brands such as Samsung, Xiaomi, Huda Beauty, The Body Shop, Dress Code, are all offered on the retail website.

According to Rizvi, Trueexpress is Pakistan’s first shopping platform that prioritises product reliability, speedy delivery, and fantastic after-sales support. The platform’s focus on customer service is its winning feature.

Along with a smooth shopping procedure, the marketplace offers fantastic prices and high-quality products, as can be inferred from the assortment of brands available on the website.

In her Instagram post, Rizvi expressed her excitement at launching the website and urged her friends, family, and followers, to check it out.