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Thursday, February 27, 2025  
29 Shaban 1446  

YouTuber Ducky Bhai loses ‘hundreds of subscribers’ after Sham Idrees’s allegations

Internet influencer Junaid Akram urges creators to act responsibly
Sham Idrees claims to expose Ducky Bhai - What’s the matter?- Aaj News

YouTuber “Ducky Bhai” has experienced a significant drop in subscribers following serious accusations from his long-time rival Sham Idrees.

On Sunday, Idrees ended a seven-year silence by posting a video that included allegations against Ducky, resulting in a “loss of nearly 160,000 subscribers.”

The feud between the two began seven years ago when Ducky criticised Idrees’s daily vlogging, escalating into their rivalry.

In the video, the Pakistani-origin influencer admitted to being behind the closure of Ducky Bhai’s Facebook page, linking the action to the content of Lahore-based vlogger’s videos.

He claimed that insights he gained seven years ago have come to light, stating that “Ducky has also targeted smaller YouTubers.”

In response to the situation, YouTuber Junaid Akram highlighted the importance of adhering to guidelines and considering the societal and cultural implications of their content.

“This is an unfortunate situation. There are some disciplines and we also have to see our society and culture,” he told Aaj News when asked about the use of vulgarity in content creation at a recent event.

“We always worked with the thought that this video or content would be seen by people from an age group of 12 years to 60 years. You don’t know where your video reaches,” he said and stressed the need for working responsibility so that the “content is equally consumable for everyone.”

Akram urged creators to act responsibly and avoid pursuing views at the expense of quality and ethics, warning against producing content that could embarrass them or negatively affect families.

He pointed out that an obsession with views often leads to frivolous actions in an attempt to go viral.

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He encouraged content creators to focus on showcasing their talents and innovative ideas, reminding them to adopt a long-term approach in their work, as “true talent and dedication will ultimately pave the way for success.”

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Sham Idrees