Amid the widespread use of social media, seven out of 10 Karachi citizens say that they do not watch television, a survey by Gallup Pakistan revealed.
An Age-wise breakdown showed that youth between the ages of 18 to 24 years were also not interested in watching TV. Around 71% of them said that they did not watch TV.
People from Karachi aged 31-50 years are most likely to watch television with 32%.
The survey was carried out among a sample of 807 adult men and women in urban and rural areas of all six districts of Karachi division where the residents were asked if they watched TV yesterday.
Seven out of 10 respondents said they did not watch TV the day before.
The survey carried out among adult men and women showed that 70% do not watch TV compared with 30% who said that they watched TV the day before.
The gender-wise breakdown showed little variation with 69% of women respondents saying they do not watch TV compared with their male counterparts, 70% of whom denied watching TV.
The survey showed that 72% of Karachi residents educated to intermediate and below do not watch TV, compared with educated citizens, 67% of whom said they did not watch TV.