Spotify RADAR Pakistan is one of the many initiatives that the music streaming platform has started, and it is currently celebrating one year of existence.
RADAR Pakistan, an initiative to support up-and-coming artists, has showcased four artists. With a period of one for every quarter, they are Hasan Raheem, Taha G, Maanu, and Hassan & Roshaan.
As per their press release, “RADAR’s new look will be gracing the program’s global collection of playlists, billboards, platform marketing, and social content starting this quarter.”
Videos introducing the celebrities and their sources of inspiration are also included.
“Over the course of the last year, listeners from 74 different countries have shown interest in the RADAR Pakistan playlist, garnering an impressive number of streams.
The vast majority of these streams 91 percent come from Pakistan, demonstrating the ardent love and devotion for regional music.
The top five nations that contribute to this global listenership are India, the United States, Canada, and the United Kingdom.“