By Tahir Amin
ISLAMABAD: The Pakistan Telecommunication Authority (PTA) would consider withdrawing ban on TikTok in Pakistan, if the social media application develops an acceptable mechanism for content moderation in line with local laws and societal norms.
This was revealed by senior government officials, while talking to Business Recorder, here on Wednesday.
The officials confirmed that ban on TikTok would remain intact till the video-sharing platform come up with an acceptable solution for content moderation.
TikTok Head of Public Policy-Emerging Markets and Head of Global CSR Helena Lersch along with her team visited the PTA Headquarters.
The team held a detailed meeting with the PTA chairman in order to have meaningful engagement with the PTA with respect to content moderation in line with local laws and societal norms.
Sources said that the PTA conveyed its concerns, while observing that with rapid spread, the violations of local norms and laws of the land was phenomenal.
During the meeting, TikTok senior representative highlighted various initiatives being taken along with future strategy/investment in local market for ensuring safe, productive, informative and legitimate content to Pakistani users.
The PTA chairman, while acknowledging the highlighted efforts of TikTok, assured to continue engagement with TikTok to reach at a mutually-acceptable mechanism for provision of safe, lawful, and productive internet experience to the users in Pakistan.
Sources said that the visit was due for the last over one year but delayed due to Covid and some other matters; however, the PTA appreciated TikTok leadership’s visit to Pakistan and discussed the outstanding matters.
The video-sharing platform is currently blocked in Pakistan.
The first time the app was banned in Pakistan was in October 2020.
According to the telecom regulator, the decision was taken over complaints regarding indecent and immoral content.
In July, the PTA had again blocked access to TikTok for its failure to take down inappropriate content.
TikTok has stated that Pakistan ranked second in the world for the largest volume of videos — 9,851,404 — taken down for violating community guidelines in the second quarter of the current year.
TikTok stated the latest Community Guidelines Report demonstrates that 93 percent of videos were removed within 24 hours of being posted for violating Community Guidelines and 94.1 percent before a user reported them.
With 9,851,404 videos removed, Pakistan ranked second in the world for largest volume of videos taken down for Community Guidelines violations in Q2 2021.
TikTok also introduced enhanced mute settings for comments and questions during live streams, where creators can temporarily mute select viewers for a few seconds or the entire LIVE duration.
Looking more closely at the findings, 73.3 percent of content promoting harassment and bullying videos and 72.9 percent focused on hateful behaviour videos were removed prior to being reported, a significant increase from the 66.2 percent and 67 percent respectively, from the first quarter of this year.
The improvement stems from the pioneering combination of technology and content moderation by a dedicated investigations team used to identify videos that violate policies.
To better enforce these policies, moderators also receive regular training to identify content featuring re-appropriation, slurs, and bullying.
This article first appeared in Business Recorder