Special Assistant to the Prime Minister on Poverty Alleviation and Social Protection Dr. Sania Nishtar has said in line with Prime Minister's vision to improve local vending ecology, ‘Ehsaas Rehribaan’ initiative has been started to create an enabling environment for street vendors.

She expressed these views in her interaction with the street vendors who have been provided with improved carts and training to streamline local vending activities, during her visit to the ‘Ehsaas Rehribaan’ site in G-11 Markaz of the federal capital.

She obtained their views on the multi stakeholder initiative and explored possibilities to improve the street vending ecosystem.

Under the umbrella of Ehsaas, model vending carts with eco-friendly structures have recently been handed over to a select number of existing vendors in G-11.

The model vending initiative is an outcome of collaboration between Poverty Alleviation and Social Safety Division, Capital Development Authority and other institutions.

‘Ehsaas Rehribaan’ is a first pilot project of its kind in the country wherein street vendors are being actively engaged with multiple government stakeholders to contribute effectively to local economy and earn a respectable livelihood.

Focal Person on Street Vendors' Initiative, Zia Banday said after the successful execution of pilot project in G-11 Markaz, the initiative will be scaled up through coverage of additional areas and regularization of more street vendors.