Sony Entertainment Television has been fighting a losing battle with the audiences for some time now. But Salman Khan’s Dus Ka Dum, a show that is telecast at 9 pm on weekends, has found a huge favour amongst the audience and is ranked seventh in the top ten shows on television. Giving in to popular demand, the show has been awarded an extension.
Salman Khan, the host of the show, confirmed the news and said, “Yes, Dus Ka Dum has been given an extension. Surprisingly more than the celebrity episodes, it is the episodes with the common man that has been liked more by the audiences.”
The show features a cross section of the Indian public who can try their luck at the percentage game, which ensures a winning of Rs 10 crore on getting all the answers correct. But more than the concept, it is the charisma of Salman that is winning audiences to tune in to the show.
Salman added, “Dealing with the people is so fun. They are genuine and their questions are always direct from the heart.” Perhaps it is this direct connection that has got Salman to continue his innings as a host.

Copyright Aaj Web, 2009